THE FLOATING HOSPITAL |  COLLATERAL

 

PORTFOLIO

THE FLOATING HOSPITAL |  COLLATERAL

Design digital and print assets for this non-profit, including branding for events and sponsorships, creating or maintaining Wordpress and Tumblr pages, designing outreach materials, fund-raising collateral, medical forms, signage and stationery.

2017 ANNUAL APPEAL

Front and back of 7-panel concertina-fold, end-of-year appeal. The piece was printed 4 Pantone colors plus black for the front, and one Pantone color for the back, along with mailing and return envelopes.

The Floating Hospital: RSVP interior spread for the 2016 Annual Fundraising Event

RSVP

The Floating Hospital: RSVP cover for the 2016 Annual Fundraising Event

2016 ANNUAL FUNDRAISING EVENT

Collateral for fund-raising event, including anniversary logo, invitation, RSVP & envelopes, as well as website event and purchase pages.

Invitation Cover & Envelope

The Floating Hospital: Interior of invitation for the 2016 Annual Fundraising Event, with 5 panels that fold in on each other.

Invitation Interior

Donation Card

Personal Note Card

Website event and follow-on purchase page

The Floating Hospital: Outer envelope for the 2016 Annual Fundraising Event
The Floating Hospital: Invitation cover for the 2016 Annual Fundraising Event
The Floating Hospital: Event landing page for the 2016 Annual Fundraising Event
The Floating Hospital: Event follow-on purchase page for tickets and sponsorship information, for the 2016 Annual Fundraising Event
The Floating Hospital: Personal note card for the 2016 Annual Fundraising Event
The Floating Hospital: Donation Card for the 2016 Annual Fundraising Event
The Floating Hospital: Print advertisement for the 2016 Annual Fundraising Event

Print Ad

The Floating Hospital: Cover for the 40 page 2016 Annual Fundraising Event Program
The Floating Hospital: Agenda page from the 40 page 2016 Annual Fundraising Event Program

40 page Event Program included an introduction and event agenda, 8 pages of archival images that mirrored banners at the event, sponsor logos, congratulatory letters from city, state and local representatives and 17 pages of sponsor support messages.

Postcard, which included comp of future book

The Floating Hospital: First of 8 archival image pages from the 40 page 2016 Annual Fundraising Event Program
The Floating Hospital: Postcard advertising future book of archival images

2016 PROSPECTUS

Created for release 8 months before the event, the prospectus explains the work of The Floating Hospital, introduces it's upcoming annual fund-raising event, and offers various sponsorship packages.

HISTORICAL IMAGE ARCHIVE

Creation and maintenance of the Tumblr blog, which incorporates the Floating Hospital’s archival images and research copy.

The Floating Hospital: Sample page from the Historical Image Archive, a Tumblr blog.

SOCIAL

Branding for the Twitter page included a custom header montage, logo and brand color for links and highlights.

Branding for The Floating Hospital's Twitter page included custom header montage, logo and brand color for links and highlights.

NEWSLETTER

Masthead design, customized template and content layout.

The Floating Hospital: E-Newsletter design and template.
The Floating Hospital: Retractable Banner, showing past and present images, in blue
The Floating Hospital: Retractable Banner, showing past and present images, in green.

SIGNAGE

Retractable banners connect the hospital’s long history to the present.

HEALTH CENTER WINDOWS

The client wanted “...to add to the attractiveness of the neighborhood—to create a happy feeling and a welcoming feeling—to attract people to look and then notice that we are a medical clinic—to make people want to check us out.” The illustrative elements were also utilized in other fund-raising collateral, including the 2015 Prospectus.

OUTREACH COLLATERAL

Redesigned outreach materials and medical forms in English and Spanish.

The Floating Hospital, Outreach Collateral, sheet one, showing mission statement
The Floating Hospital, Outreach Collateral, sheet five, showing Community Health Center basic information, in English
The Floating Hospital, Outreach Collateral, sheet six, showing Community Health Center basic information, in Spanish
The Floating Hospital, Outreach Collateral, form one, requesting authorization information
The Floating Hospital, Outreach Collateral, form three, requesting medical information, in Spanish

STATIONERY

Letterhead, envelopes, business cards, notepads and note cards. Printing specifications were optimized to minimize expenditure.

The Floating Hospital, Stationery Design, envelope
The Floating Hospital, Stationery Design, letterhead
The Floating Hospital, Stationery Design, Notepad
The Floating Hospital, Stationery Design, Business Card Back
The Floating Hospital, Stationery Design, Business Card front

Contact

Do you have a creative challenge and need help? Contact me

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